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About + Contact

For four years I was the email list manager at Olly Richard’s StoryLearning.

It’s a $10-million education business, and over 90% of our revenue came from email.

Managed a 130,000+ subscriber list with over 50 segments

Managed a 130,000+ subscriber list with over 50 segments

Was responsible for multiple 6-figure product launches

Was responsible for multiple 6-figure product launches

Built and ran several $400,000+ promotions

Built and ran several $400,000+ promotions

I’ve also worked with a number of clients to make them more money from email, and run my own list at Cleo Lingo (“your ultimate guide to Egyptian Arabic”).

My email philosophy at Real Person Messaging is simple:

My email philosophy at Real Person Messaging is simple:

My email philosophy at Real Person Messaging is simple:

Your list is a goldmine - you just need to treat each subscriber like a real person.

Your list is a goldmine - you just need to treat each subscriber like a real person.

What Clients Say About Me:

When I’m not setting up email systems that put more money in your pocket, I love:

Surfing (I live in Mexico)

Learning languages (I speak Arabic, German and Spanish)

Writing (I wrote a book about living in Cairo, Egypt for three years)

And I probably eat my weight in tacos every week.

And I probably eat my weight in tacos every week.